Web Content Specialist

Southeast Missouri State University
Job Description
Web Content Specialist
University Marketing
Full Time
Primary Responsibilities
  • Works with a creative strategy project manager to create and update compelling content for the University's web projects
  • Ensure optimization of content for all online environments, including consistency with University brand and messaging
  • Develop and implement high quality web solutions to meet the university's marketing needs - including but not limited to landing pages, web forms, web copy, and images
  • Build positive and successful relationships with clients and content partners, understand their marketing goals and provide guidance on digital content best practices with a customer-centric approach
  • Serves as principal contact and trainer for the content management system
  • Actively provide quality control for content on the university websites. Ensure content is relevant and up-to-date. Manage process for regular content review of key pages and ensure pages are reviewed on a regular schedule
  • Ensures website aligns with and complies with all standards, including but not limited to SEO, industry standards, accessibility standards, and Southeast brand standards
Required Qualifications
  • Bachelor's degree in website development, computer science, information systems, communications, marketing, or related field or bachelor’s degree and relevant experience
  • Experience in web content development, website architecture and design
  • Knowledge of content management systems, including WordPress themes and plugins, and familiarity with HTML/XHTML, CSS, JavaScript, Bootstrap, and responsive design patterns
  • Knowledge of search engine optimized sites that rank high on major search engines for relevant key words
  • Understanding of the technical/programming requirements that relate to site functionality and solid knowledge of how to develop, use, and deploy keywords and phrases used in metadata within the HTML code
  • Demonstrated knowledge of marketing and branding, superb writing, editing, and proofreading skills, knowledge of Adobe Creative Cloud
  • A strong eye for clean and artful design and sound user interface strategies
  • Excellent attention to detail as well as strong organizational and time management skills
  • Excellent interpersonal and customer service skills
  • Demonstrated commitment to a diverse work environment, including working with multi-cultural populations and an understanding of, and sensitivity to, issues affecting women and minorities
Application Deadline: The position is available immediately and will remain open until filled. To ensure full consideration, application materials must be received by Friday, May 17, 2019.
To Apply:  Submit the following items online by clicking on the position you wish to apply for at the below link, then click on the APPLY button at the top of the page: 
  • Letter of interest addressing position required qualifications
  • Current resume
  • Link to portfolio or samples of work
  • Name and contact information of three professional references may be asked for at a later date
About Southeast
Southeast Missouri State University is a comprehensive regional state university with five colleges, 11,000 students, and a faculty and staff of over 1,100. Southeast, a moderately selective institution, offers baccalaureate, master’s and specialist degrees, and participates in joint doctoral programs with the University of Missouri. Cape Girardeau, a historic city overlooking the Mississippi River, was named Missouri’s prettiest city by Architectural Digest and is the hub of a thriving county with a population of approximately 71,000. Serving a region of more than 500,000 people, it is the largest center for retail, medical, manufacturing, communications, and cultural activities between St. Louis and Memphis.
Contact Information